Table 2 Suggested Points for a women-centred design

Motivation

Use plenty of colour, beautiful textures and clear designs

Apply useful and necessary functions based on a clear understanding of their use

Physiology

Support touching for screen viewpoints, and size and positioning of buttons and text boxes

Perception

Use more organic, amorphous shapes. Display data in wide, spread-out areas with appropriate representation and visibility

Language

Informal. Use symbols or signs